Skip to main content

SCOOP: Akshay Kumar INCREASES his acting fees from Rs. 117 to 135 crores for films slated to release in 2022 December 28, 2020 at 09:30AM

If there is one man who is working every single day of his life, it’s Akshay Kumar. When not on the sets, the superstar is listening to scripts and on a signing spree setting his line-up of releases for not just 2021 but also 2022. Bollywood Hungama has exclusively discovered that the actor, who has his dates blocked for the next one year, has decided to hike his acting fees further due to excessive demand in the market.

SCOOP Akshay Kumar INCREASES his acting fees from Rs. 117 to 135 crores for films slated to release in 2022

“Over the last few months in the lockdown, Akshay Kumar has gradually hiked his fees from 99 crores to 108 crores and finally settled in on 117 crores for the films he signed recently. Every producer wants to have Akshay on board, considering his low risk, low budget, and assured return model, leading to excessive demand in the market. Akshay too has followed the economic formula of higher the demand, higher the price, as with every film offer coming his way, he hiked his fees. For the films which are slated for a 2022 release, Akshay will charge a bomb of Rs 135 crores per film” a source told Bollywood Hungama, adding further that the upfront charging of fees won’t act as a burden on his films.

“The production budget of most Akshay Kumar films will be in the range of Rs. 35 to 45 crores, in addition to 15 crores more for print and publicity, taking the total in the range of Rs. 50 to 60 crores. Taking the number of his acting fees into account, the overall budget of his films would be in the range of 185 to 195 crores. Doing a backward calculation in the account, his films earn approximately 80 to 90 crores from the sale of satellite and digital, whereas 10 crores more comes from the sale of music rights, leaving an amount in the range of Rs. 95 to 100 crores for recovery from theatres, meaning lifetime box-office collections of Rs. 210-220 crores in India. This isn’t as big a number for him to achieve, given his stardom and trust among the audience. And in 2021, it’s a rather easy number for a superstar like Akshay,” the source further told Bollywood Hungama, explaining the low risk, assured return model of Akshay Kumar.

The actor has however given a special discount to his producer friend, Sajid Nadiadwala, by charging around 20% below his market rate, since Sajid is planning to mount the film on a bigger scale, resulting in a bigger production budget than his other films. “Akshay doesn’t want to burden his film with unrealistic expectations, and the films which warrant a bigger budget, he is open to negotiating on his acting fees in tandem with the hike in the budget, however, will make up for the same by asking for a share in profit. He knows the box-office market as also his appeal among the audience, and setting realistic targets for film to be a rather safe venture,” the source concluded.

Akshay’s upcoming films include Sooryavanshi, Atrangi Re, Prithviraj, Ram Setu, Mission Lion, Raksha Bandhan, and many more.

Also Read: SCOOP: After Ajay Devgn, even Akshay Kumar says “NO” to Suheldev over script and date concerns



from Latest Bollywood News | Hindi Movie News | Hindi Cinema News | Indian Movies | Films - Bollywood Hungama https://ift.tt/2WNmBDE
via

Comments

Popular posts from this blog

Paresh Rawal replaces Rishi Kapoor and resumes shoot for Sharmaji Namkeen June 30, 2021 at 04:06PM

As the Maharashtra government announced some ease in lockdown restrictions, many films have resumed their shoots. Late actor Rishi Kapoor's last film Sharmaji Namkeen has also gone on floors. Rishi played the central character in the movie and passed away on April 30, last year. His remaining portions of the film were taken over by veteran actor Paresh Rawal. Paresh Rawal started shooting for the remaining portions in March this year. However, with the second wave of the novel coronavirus, the shoot came to a halt again. According to a daily, Paresh Rawal has resumed the shoot for an important sequence at a school in Goregaon, Mumbai which also features Juhi Chawla and Satish Kaushik. The team along with Paresh Rawal will shoot for a week-long schedule, after which the movie will wrap up and go for the post-production process. The makers are hoping to release the film on Rishi Kapoor’s birth anniversary on September 4. Helmed by Hitesh Bhatia Sharmaji Namkeen revolves around ...

Irrfan Khan to be seen on the silver screen in 2021 with the release of The Song of Scorpions December 28, 2020 at 07:02PM

Actor Irrfan Khan, who passed away in April this year, will be seen on the silver screen for one last time in 2021. The actor's last film titled The Song of Scorpions will release in theatres next year. The Song of Scorpions was first premiered in 2017 at the Locarno Film Festival in Switzerland. Written and directed by Anup Singh, the film will be released in early 2021. Abhishek Pathak, producer and director at Panorama Spotlight, in a statement said, "We will be offering this film to the audiences as a tribute to the beloved star of Indian cinema. The era of cinema in India and abroad has benefitted from his acting prowess and we're happy to have canvassed his swansong." Irrfan's son Babil Khan shared the film's motion poster on Instagram and wrote, "One more time, perhaps not the last. #thesongofscorpions (sic)."   View this post on Instagram   A post shared by Babil (@babil.i.k) The Song of Scorpio...

Rannvijay Singha to host the first season of Shark Tank India November 26, 2021 at 06:20PM

All set to turn entrepreneurial dreams into reality, Sony Entertainment Television brings the first season of the globally renowned business reality show, Shark Tank to India. Premiering on 20th December, this revolutionary show will give an opportunity for budding entrepreneurs to present their business ideas to experienced investors and business experts a.k.a The Sharks. A perfect pitch is all that will take to impress the Sharks. The highly anticipated show has already built an immense curiosity amongst the audience with the The Sharks reveal. Adding on to the excitement, Sony Entertainment Television roped in the dashing actor and popular youth icon, Rannvijay Singha as the host of the show. While ‘The Sharks’ will play a key role in developing India’s entrepreneurial ecosystem, host Rannvijay will act as a guide for the audience. He will explain the format of this first-of-its-kind concept, introduce the innovative business ideas on the show, and will simplify the key business...